We provide businesses with a data-centric approach towards achieving an impactful, innovative and, most of all sustained digital presence. An amalgamation of a MindShiftin’ team with experience in marketing, branding, advertising, research, psychology ensures that your business approaches digital in an informed & powerful manner.
We operate 4 businesses
Our Content Production and Amplification firm delivers personalised visual content through breath-taking photographs and experiential videos. With some of the best narrative content creators and social media influencers on board, we ensure your brand is ready to embrace the new age of content creation.
Content builds relationships. Relationships are built on trust. Trust drives revenue.
Innovation needs to be part of your culture. Consumers are transforming faster than we are, and if we dont catch up, we're in trouble.
There are three objectives for content marketing: reach, engagement, conversion. Define key metrics for each.
Focus on how to be social, not how to do socialJay Baer
Google only loves you when everyone else loves you first.Wendy Piersall
A brand is no longer what we tell the consumer it is, it is what the consumers tell each other it isScott Cook
Know what your customers want most and what your company does best. Focus on where those two meetKevin Stirtz
We must move from numbers keeping score to numbers that drive better actionsDavid Walmsley
People ignore design that ignores people.Frank Chimero
If you can't measure it, you can' manage it.Peter Drucker
Innovation needs to be part of your culture. Consumers are transforming faster than we are, and if we dont catch up, we're in trouble.Ian Schafer
To accompany the four Ps of classical marketing, marketers would do well to instill the digital four Cs, around conversation, collaboration, culture and compensation.Zaid Al-Zaidy
Authenticity, honesty, and personal voice underlie much of what's successful on the Web.Rick Levine
Content is not king, but a president elected by the votes of those whom it aims to rule.Raheel Farooq
Social Media is more about sociology and psychology than technology.Brian Polis